AINT JEMIMA!

The breakfast brand Aunt Jemima is removing its logo and will be renamed, amid public outcry that the branding perpetuated a racist stereotype, its parent company said Wednesday.

Quaker Oats said in a statement that the longtime brand will remove the controversial image of Aunt Jemima from its line of maple syrups, pancake mixes and other foods starting at the end of 2020, and the name change will happen at a later date.

“We recognize Aunt Jemima’s origins are based on a racial stereotype," Kristin Kroepfl, vice president and chief marketing officer of Quaker Foods North America, said in a statement to NBC News. "While work has been done over the years to update the brand in a manner intended to be appropriate and respectful, we realize those changes are not enough.”

Quaker Oats, a subsidiary of PepsiCo, owns the Aunt Jemima brand, which has been around for more than 130 years. The logo featured an image of a smiling black woman that has been criticized for years for depicting a racist stereotype dating back to slavery. The company has made changes to soften the image over the years, including removing the character's kerchief.

“We acknowledge the brand has not progressed enough to appropriately reflect the confidence, warmth and dignity that we would like it to stand for today,” Kroepfl said. “We are starting by removing the image and changing the name. We will continue the conversation by gathering diverse perspectives from both our organization and the Black community to further evolve the brand and make it one everyone can be proud to have in their pantry.”

Pepsi also said the Aunt Jemima brand will donate $5 million to create "meaningful, ongoing support and engagement in the Black community."

The rebrand comes after “Aunt Jemima” became a trending topic on Twitter Tuesday, with many users criticizing the company for maintaining the name and logo for so long.

Mrs. Butterworth is shaking in her boots.

“The logo featured an image of a smiling black woman that has been criticized for years for depicting a racist stereotype dating back to slavery.”

Smiling black women are very offensive in 2020.

But they're leaving Meg Whitman on the rolled oats container?

What a double-standard.

I don’t find that picture racist. She looks pretty and is smiling.

They are changing the name from Aunt Jemima to Auntie Paula Deen.

As Aunt Jemima goes so goes Uncle Ben.

[quote]But they're leaving Meg Whitman on the rolled oats container?

I thought that was Barbara Bush.

[quote] Mrs. Butterworth is shaking in her boots.

So am I.

Let’s erase all black people from food packaging! That’s going to help!

Apparently the character dates back to mistrel shows as a "Mammy"-type figure.

The racists are up early on DL. It’s absolutely obviously offensive, you dumb old fucks. Thank god you’ll all be dead soon.

“Apparently,” R12? Lol.

Quaker should just change her name to "Trans Jemima" and announce her new backstory as a transgendered sex worker of color.

[quote]Smiling black women are very offensive in 2020.

Stop being obtuse.

[quote]I don’t find that picture racist. She looks pretty and is smiling.

The name will ALWAYS have racist origins. They just can't change the picture.

Hilarious, R15, And not bad idea. They could leave the logo and barely change the name.

Agreed R15 Let’s all start the morning with some Uncle Jamal.

I will not buy this product when its rebranded! Resist this attempt at a Chinese Communist style cultural revolution.

Will Snap, Crackle, and Pop - the Kellogg's Rice Crispies guys become interracial?

Now Rice Krispies is being targeted for their "three white boys".

Im black and I think this is overkill. I had aunties that actually looked like Aunt Jemima and they could cook their asses off. We are basically erasing history at this point.

Me neither, r20.

And I love Aunt Jemima syrup.

Won’t be able to find it anymore.

[quote] We are basically erasing history at this point.

Not even a little bit.

Let's be honest, you'd have to be an idiot not to have always thoughts it was offensive - especially the older version. And the name was used as an insult for as long as I could recall.

Why don’t they just leave the name and put a white woman’s face on it? Seems to remove the racial stereotypes then.

"After a lengthy night of sex work, Trans Jemima always enjoyed cooking up huge pancake breakfasts for her and her tricks. Now you too can enjoy Trans Jemima's legendary pancake recipe from the comfort of your home! Empowering sex work not required."

[quote]We are basically erasing history at this point.

You're too stupid to live. How the fuck are you erasing history by PROGRESSING? Why are you pretending products haven't changed over the years? It's pancake mix, ya tool.

Is "Paul Newperson" on the way?

[quote]Im black and I think this is overkill. I had aunties that actually looked like Aunt Jemima and they could cook their asses off. We are basically erasing history at this point.

Ah! The poster that starts off his post with "I'm black" and then says something racist.

I was waiting for you.

[quote]Let's be honest, you'd have to be an idiot not to have always thoughts it was offensive - especially the older version.

Yeah but we aren't talking about the old version. The new version is fine and reminds me of my late aunties who I loved dearly.

There's no racism in modern advertising!

R23, if we are going to keep Aunt Jemima to keep history, does that mean we have to use the term "colored" and "darkie" as well?

If we were going to keep slavery era culture, where older slaves are addresses as Aunt and Uncle, could I request that I be referred to as "Massa?"

After all, it will keep history alive.

It doesn't matter, R33. The name "Aunt Jemima" was always offensive. Always. And I doubt fatties will give up their precious, processed pancakes over this.

Are they converting Uncle Ben?

By R23's logic, we're still supposed to treat homosexuality like an abnormality so that history isn't erased.

The whole point of history is LEARNING from it and changing how we think. Very dumb to refer to it as "erased.'

And I guess Abuelita is gone too!

I'm sure paula Deen is freebasing that stuff right now

r39, you miss the point, abuelita is DRINKING the cocoa, not cooking it for white overlords. the branding is that this cocoa is so good your abuelita will want it

R39, how is that picture insulting? It's not like they have her in a sombrero and bad mustache as some bandito.

R42 Bullshit. Aunts, mothers and grandmas are always used to sell food because they traditionally used to cook it.

Exactly r44. Women would be well with their right use the same argument to demand that they be removed from all food packaging because its sexist. I bet you all would have a different opinion on that!

But she's drinking the hot chocolate herself and making it for your "loving family" is not offensive in the same way a "mammy" makes pancakes for her "Massa"

They could always rename her to "Ain't Yo Momma"

How will this affect Imitation of Life?

Show me current products with a woman in an apron on the packaging or with a rolling pin. Even Betty Crocker is no longer anything but a name on a box.

I was surprised that she hadn’t been canceled some years ago.

Lose the head handkerchief. Lose the open smile and bright eyes. Lose the name Jemima. Lose the "auntie" status.

Weave. Scowl. Stink-Eye. Jereisha. Mz.

Even as a child in the 1950s, I was able to recognize the use of Aunt Jemima as racist. I wouldn't have known that word yet, but I knew instinctively there was something shameful about going back to that slave imagery. We were a Log Cabin family (back when they actually used maple syrup).

White supremacist playbook:

Deny all knowledge of racist trope

Minimize trope into seeming innocent

Smear all critics as being hypersensitive

Assert that trope is in fact accurate portrayal.

Repeat.

It's not enough that the image of the subservient house slave/mammy figure brings you such perverse delights-- you've got to pour salt in the wound by pretending it's a new experience to have the history and why it's racist explained to you for the 1000th time.

I say replace her with Cousin Chrissy!

Aunt Jemima was always racist. How dumb can you be? I was literally just bringing this up when they changed the Land of Lakes packaging. I don’t know how Aunt Jemima lasted this long.

Someday, all images of Aunt Jemima and the like will be scrubbed from the internet. YouTube will delete videos that include racially charged things like blackface. I hate to agree with Ronald Reagan, but he did say:

‘If Fascism Ever Comes to America, It Will Come in the Name of Liberalism’

They've already changed the Aunt Jemima image. When I was a kid, she was definitely a stereotype, an overweight mammy with a do-rag on her head. They modernized her to look like an attractive black woman some years ago.

So is it the name that's deemed stereotypical? What are they gonna name it now? "Auntie J?"

^^^I detest extremists, but the extreme right and extreme left are both trying to create division to remake the county to their extreme ideologies. Sad!

[quote] I hate to agree with Ronald Reagan

No you don't. If you can use that particularly odious quote you absolutely do not hate to agree with Reagan r57.

[quote] I detest extremists, but the extreme right and extreme left are both trying to create division to remake the county to their extreme ideologies. Sad!

You may not want to phrase your comments exactly like Cheetolini if you want us to believe you are some sort of moderate and not a shit-stirring, neo-Nazi, Trump-ass-kissing Republican.

I didn't realize Cream of Wheat was still using "Rastus" on their packaging. You'd think they'd have at least changed it to "Frank," the name of the chef they used the photograph of for their logo.

[quote] Let’s erase all black people from food packaging! That’s going to help!

How steeped in white supremacy do you need to be to see the only logical alternative to having racist mammy stereotypes is.. nothing at all?

[quote] You may not want to phrase your comments exactly like Cheetolini if you want us to believe you are some sort of moderate and not a shit-stirring, neo-Nazi, Trump-ass-kissing Republican.

There's no "moderate" stance to racism, it's just called being white and oblivious to every experience besides your own.

[quote]It's not like they have her in a sombrero and bad mustache as some bandito.

Hey :(

Lot of self righteous old white men getting their depends in a twist on this.

[quote]You may not want to phrase your comments exactly like Cheetolini if you want us to believe you are some sort of moderate and not a shit-stirring, neo-Nazi, Trump-ass-kissing Republican.

In the "old days" being a "liberal" did not mean you were a namby-pamby, socialist, everyone-get-a-trophy, constantly butt-hurt pussy.

I first saw this shit while visiting Thailand in the Navy. This was sold in Asia for years before Colgate acquired the company and changed the name:

[quote] In the "old days" being a "liberal" did not mean you were a namby-pamby, socialist, everyone-get-a-trophy, constantly butt-hurt pussy.

Don't you have a klan rally to get to?

[quote] They've already changed the Aunt Jemima image. When I was a kid, she was definitely a stereotype, an overweight mammy with a do-rag on her head. They modernized her to look like an attractive black woman some years ago. So is it the name that's deemed stereotypical? What are they gonna name it now? "Auntie J?"

You really need it explained to you how putting the fictional slave character used to sell pancake mix to white people who yearn for the good ol days of nurturing house servants on WEIGHT WATCHERS didn't remove the negative racist implications and history?

[quote]Don't you have a klan rally to get to?

No. The average black person is no enemy of mine or the USA. Incidents of true and imagined racism are a tool for division and diversion while politicians of both parties sell us out to China, Saudi Arabia, etc. The Chinese government and Muslim extremists are the enemy.

Next up, R71 says "some of my best friends are black!"

Let's rename it! I call "Crappy Sugar Water".

‘If Fascism Ever Comes to America, It Will Come in the Name of Liberalism’

Oh, honey, fascism is here, and your orange hero brought it.

Most likely R72 is a smug, white, virtue-signaling who has lived an easy life.

They could go high yellow and make everyone happy 😊. Or give her a white husband & mixed kids.

She had a syrupy sweet pussy, but she couldn't live forever.

Their slogan was x-rated too - Nothin' could be fine-a than the taste of Aunt Jemima in the moooooorning.

The actual quote is:

"If fascism ever comes to America, it will come wrapped in an American flag."

But Reagan changed it.

Black people are offended that a black women are marketed as making pancakes? I guess cause it’s not a black owned syrup company?

So glad our priorities are clear. Watching that horrible video of George Floyd's murder, I thought finally we can do something about pancakes, the Oscars and that guy on Flash.

Golden Girls series finale, you in danger, girl.

[quote] Black people are offended that a black women are marketed as making pancakes?

If this is really what you got from this there is no hope for you.

The name and logo aren't the only offensive things produced by Aunt Jemima.

Cap'n Crunch's "OCEAN BLUE" Maple-flavored Pancake Syrup.

BLUE PANCAKE SYRUP.

If you ain't eating Wham - you ain't eatin' ham!

The Onion called it on Friday.

“Our new mascot is based on several real-life black women who are lawyers and eat pancakes some mornings when they aren’t too busy litigating on behalf of the disadvantaged. While Sheila does enjoy our extended line of breakfast foods, that is only one small facet of her rich and complex identity as a human being: Sheila also speaks fluent Italian, likes U2, is bisexual, and enjoys cross-country skiing. Let us make it clear that Sheila never serves the pancakes herself, but now and then goes to a diner near the courthouse where waitresses and waiters of a variety of races serve them to her.”

Prince loved pancakes. Why not just use his likeness instead?

to modernize it maybe "Aunt I Don't Know Who the Fuck Your Daddys Are Syrup"

Haven't FFed anybody in ages until R88 came along.

Oh, R88 is the Matt Taibbi fangirl and also an anti-trans troll. Figures they're also a racist.

Change logo to Jemima Kirke rolling her eyes. WHET her anyway?

Maybe Aunt Stacey? She’s desperate for any job.

R93 that would be fat-shaming.

The old version used a racist name and a racist image. They changed the image but kept the name. Now they're changing the name.

This isn't rocket surgery.

I simply reinvent my privileged wasp persona every 10 or 15 years and nobody’s the wiser.

Any female depiction on a food label is nothing more than a cowering kneel to the Patriarchy!

And the Land o Lakes butter Indian maiden was sent to some reservation months ago. Leaving a quite lonely package behind.

Petition to replace Aunt Jemina with Aunt Karen

[quote] Cap'n Crunch's "OCEAN BLUE" Maple-flavored Pancake Syrup. BLUE PANCAKE SYRUP.

I’m offended.

Well, I guess my 1962 Aunt Jemima plastic syrup pitcher that my mom sent twenty five cents and a box top for just doubled in value. Or i should run over it with the car in solidarity.

I'm pretty sure Buckwheat is next...

I see a lot of this “memorabilia” at antique stores. I always wonder who buys it. Racists?

Why don't they just put it in a plain box and call it "Mix for fuckers too lazy to make their own pancakes".

You bitches better not even look in my direction.

Aunt Jemima is so disgusting.

It's like glue.

Eat real maple syrup

Introducing nonbinary Auncle Jemimx.

I only buy organic artisan maple syrup, prepared by vestal virgins from a convent in Montreal.

What's next to get cancelled? They'd better not take away Bougie Barbie!

Or Bougie Barbie's best friend, Trishelle!

Mrs. Butterworth is laughing.

"Another bitch off my list!"

I recommend Lady Professor-brand Pancake Mix as a suitable replacement.

Laverne Cox will be replacing Aunt Jemima.

Pandemic,economy in the toilet,a terrifying buffoon in the white house,and THIS is what the focus their fucking energy on ???Who cares,I always liked Mrs. Butterworth better anyway .

Aunt J’s heirs sued Quaker

[quote]"Mix for fuckers too lazy to make their own pancakes".

This is making pancakes “from scratch” in my house.

The only other alternative is frozen.

I wouldn’t even know how to begin making pancakes without a mix.

My grandmother made pancakes with Bisquick. They were delicious.

R104 Actually, I have a friend who owns a fairly large antique store, and I asked him the same question. His response was that most of it was bought by blacks, who collect black historical memorabilia. Of course its considered racist now, but it wasn't always, and regardless of your feelings, it still represents history.

[quote] We are basically erasing history at this point.

It constantly amazes me that people get so agitated over shit like this. I bet you never gave one shit about history in high school, there is so much more to get offended over in this world, people are dying needlessly but by all means get worked up over the changing of a brand name. Keep it, change it, I don't give a shit and you shouldn't either.

For R57. Here is a Speech from Hitler....on YOU TUBE

Here is a Speech by Mussolini...on YOUTUBE

Now tell me again, R57, how liberals are "deleting" things. History is there for you. Are you so desperate to defend this garbage that you have to lie about what liberals are doing?

You are truly an asshole for quoting Reagan because we can also find shit with him, too. Liberals aren't keeping you from being a jerk.

The reason they want to ban Aunt J. is because she represents a maid. The point of the matter is everything is offensive these days.

Does this mean the Popeye's spokeswoman isn't long for the airwaves?

R132 I’m surprised it hasn’t happened yet. People lost their shit when Mary J Blige did a BK commercial about their chicken sandwich.

it’s a little unnerving to see how invested the elderly are in the name and mascot behind mass-produced pancake mix. It’s fucking Pepsico, if it didn’t impact the bottom line it wouldn’t be done. It obviously does matter to a significant part of the population.

Corporations are some of the most conservative organizations around. If they are deciding that it's good for business to make these changes, it's because they think that their profits will suffer if they don't. That means there has been a sea change in attitudes across the country. Anyone who blames "snowflake liberals" for these changes is going to be left behind, just like segragationists were in the early 60s.

[quote]The point of the matter is everything is offensive these days.

No, it really isn't. You see, people like myself know the difference and people like you are just really lazy and lack critical thinking when you say nonsense like that.

People with your mentality said Colin K was being offensive when he took a knee while in the same breath, boycotted Starbucks over a red cup or say taking away the confederate flag from people is offensive.

There's currently a video of an "Officer Karen" on twitter whining about waiting for a fucking egg mcmuffin and she thinks they made her wait longer because she's a cop when fast food restaurants don't have time for that shit - and fortunately, most are calling her out. People like her have your mentality. The inability to recognize that the most minor of inconveniences you deal with and will get you "emotional" is NOTHING compared to the hell of institutionalized degradation and dehumanization over generations. Through television, movies, going to a doctor, shopping, getting a cab, getting a job, getting a mortgage. EVERYTHING in this life making you feel like you're lesser.

"This is why Trump won!" is the only thing people like you can muster.... Because rather than be introspective, you prefer being simplistic.

[quote]prepared by vestal virgins from a convent in Montreal.

Oh please, there are NO virgins in Canada.

Exactly, R135. See how quickly gyms dropped Crossfit? "It's business." Thankfully, there aren't enough assholes on the wrong side of history to keep those businesses afloat and their voices have no influence. That's why a place like Costco kept their "Masks in store" policy. It was mostly moronic deplorables who scream about "mah freedum" not to wear one.

R29, I almost pissed myself laughing!

Aunt Jemima pancake mix has bleached flour... another reason for Jemima to retire.

I went to junior high with a girl who's grandmother posed for the original Aunt Jemima photo. She came in and spoke to our class about how she was discovered and what an honor it was to be put on the cover. This was around 1974 and although there was some amount of discussion about it being a stereotype, she said she'd seen much worse in her life.

Part of the reason she came in was because the kids found out about it and started calling the girl Aunt Jemima. It was an attempt at anti-bullying and it worked.

They better leave Chiquita alone!

Aunt Independent Powerful Black Woman Pancake Mix

Maybe this will make you understand how it made a lot of black people feel:

Oh c'mon.

Even DL has to see "Aunt Jemima" for what it is. Even as a little kid, I knew it was questionable - it's that bad.

She's the lawn jockey on everyone's breakfast table.

Can we ditch the flamboyant gay minstrels too?

Aunt Reparations Pancake Mix?

The old “Aunt Jemima” was racist, no doubt. The company changed the graphic and that seemed to be fine with everyone. She’s now a smiling black woman. If that’s not good enough, they can change it again.

Remember the old logo from the 70s and 80s with Aunt Jemima wearing a kerchief? I'm surprised they got away with that even back then.

I hope they’re audacious in the rebrand.

-Ain’t Your Mama -Not Your Mama -Ms. Jemima -Prof. Jemima (complete with science experiment activities using pancake batter).

[quote]Pepsi also said the Aunt Jemima brand will donate $5 million to create "meaningful, ongoing support and engagement in the Black community."

That is a pitiful amount given the decades of profit based on racist traditions.

"Aunt Jemima" will be rebranded as "I Ain't Your Motherfuckin' Slave Jemima."

Me & my sweet ass aren't going anywhere!

R154 I'm sure that Team Fruity would turn on his side for Team Cocoa.....I know I would!

I couldn't stop laughing for ten minutes straight....

How about something gay and festive?

Uncle Arthur?

You kids want syrup on those pancakes? I’ll show you something sweet n’ sticky

Mr. French?

Dr. Smith?

R118, you know Laverne Cox would jump on that gig in a hot second and “reclaim” it as a trans triumph.

Introducing Fix Yo Own brand syrup.

“I ain’t yo maid”

I can't wait to be the first to taste the delicious new Precious Pancake Mix: Based on the Recipe 'Pushcakes' by Sapphire.

But I draw the line at Farrakhan Frozen Farina Falafel. I don't like the flavor of homicide, bigotry and hate.

Something I never tasted in the old Aunt Jemima brand.

Call it Aunt Delilah instead!

It's been all downhill since they took away Sugar Pops Pete

New! “Ain’t Nobody Got Time for Dat” Pancake Mix

Miss Wanda pancake mix. A strong independent African American woman to appease all demographics.

George Jefferson better be dead, or else Missy Florence will have to find an alternative for his flap jacks.

Aunt Esther would tell Fred, "Watch it, sucka!" if he told her that Aunt Jemima was being put out to pasture.

[quote]Cap'n Crunch's "OCEAN BLUE" Maple-flavored Pancake Syrup. BLUE PANCAKE SYRUP.

I just ordered a case.

They could rename it after Jemima Puddleduck.

Or me (the little girl.....)

R32, nothing he said was racist. You can explain why the Aunt Jemima imagery is offensive *without* pretending that female heads of black households doing the cooking for their families is racist. Give us a break.

I’m so sorry. I didn’t know my name was a cultural appropriation.

Sounds like several posters need a large stack of fluffy pancakes with a heaping helping of SHUT THE FUCK UP on the side.

OMFG it's hard to believe shit like this used to be normal.

But does she know anything about birthing any babies?

But does she know anything about birthing any babies?

[quote]OMFG it's hard to believe shit like this used to be normal.

I grew up in the South and was raised by elderly black ladies.

They talked like this. And some of the old black men acted like Hoke from Driving Miss Daisy doing yardwork and such. My school wasn't mixed until fourth grade in 1970. But I'd grown up with Evelyn and Josie's families, so it was no big deal to me. I had the first integrated birthday party in town. When my mother found out some parents weren't letting their kids attend because I'd invited a black girl, she got on the phone with them toot sweet. It only took the Southern tradition of public shame of their racism and every invite showed up.

It's time to update.

[quote] people like myself know the difference

*eyeroll*

[quote] I went to junior high with a girl who's grandmother posed

Oh, dear!

In the late 60s, my parents brought home a ton of souvenirs from Florida that had black people sitting on oranges. I mean, blacks and oranges on everything.

When will the SJWs settle down? Can you like leave this planet? Go live in Jupiter or something. Thanks!

What exactly are you mad at "SJWs" here for?

This is why it is racist.

R104 - I knew the Dean of a University and also head of the African-American studies program who had plenty of that memorabilia.

R100 that woman’s face, stretched, with an an expression of supreme condescension mixed with a touch of fear triggers me.

We Irish descended don’t give a fuck even if people culturally appropriate us AND abuse our religious holiday while hating our religion.

Here they put an Irishman IN CHAINS! Quelle horror!

This just in. Barbara Billingsley is the new Aunt Jemima!

Wait to hear from Whoopi. She also has a huge collection of these artifacts.

[quote] Apparently the character dates back to mistrel shows as a "Mammy"-type figure.

The company hired a woman to play Aunt Jemima. And she was like a rock star. Really. She would go around the country giving demonstrations of her making pancakes. People loved it. She was so popular that when she retired, they hired someone else to take her place. There were about 4 or 5 Aunt Jemimas

Quaker Oats should have a line of edibles under the title of

Angry Black Woman Brands.

AJPS could be rebranded as

Don't Make Me Take Off My Earrings Pancake Syrup.

lolz at this thread, best DL thread in weeks

"Aunt Jemima" rebranded as "I Ain't Your House N----r, You Can Make Your Own Motherfuckin' Pancakes You White Devil."

[quote] ‘If Fascism Ever Comes to America, It Will Come in the Name of Liberalism’

Fascism isn't police murdering black people in cold blood but a breakfast cereal conglomerate changing a pancake mix name. Brilliant lampooning of the imbecilic conservative mindset.

Does anyone doubt R181 (and others like him) cheered when Kevin Hart lost his Oscar gig...over jokes. I love when certain gays go off about "SJW" and "liberals" and "pc" and missing the irony when they want comedians fired over gay jokes.

Well I think Aunt Jemima is fabulous

Fine, then stop calling my tennis shoes Air Jordans.

If they make me rename my Kwanzaa cake I am going to start drinking.

[quote]OMFG it's hard to believe shit like this used to be normal.

I KNOW! The nerve of them using "GAY COLORS!"

[quote]OMFG it's hard to believe shit like this used to be normal.

I KNOW! The nerve of them using "GAY COLORS!"

"Quaker Oats, a subsidiary of PepsiCo, owns the Aunt Jemima brand, which has been around for more than 130 years".

130 years. What a way to kill a brand that has obviously held up. If I was in the supermarket aisle, and couldn't decide which fake chemical syrup to buy, I'd decide on the Aunt Jemima brand because of the friendly warm face. Not because I have some warped slave fetish that I'm assumed to have because I happened to be born with white skin.

"Speedy" Gonzales not racist at all.

It's always about the lower 48.

I guess if you are Hispanic than its OK to discriminate.

This poor man was FORCED to change his name!!!

I am not changing a thing.

[quote]I hate real maple syrup.

It's good that you own it, R209.

I'mma Snatch Yo Weave Pancakes.

OH, HEEEEELL NO! WTF MY LAGOON GOTTA BE BLACK, MFER?!!

When I was little I thought Aunt Jemima was married to Uncle Ben, seriously.

And I’d have thought I’d be accused of racism if I didn’t buy the syrup with the black lady on it, I’d never have thought it to be racist if I DID. This is pretty fucking sick. I thinks it’s racist to run around thinking everyone is racist. Good luck with that Re-branding. Sounds completely ridiculous, petty, and unnecessary for a brand that’s been around for 130 years.

Let’s go back to this if everyone is too sensitive.

The new Mascot for all brands should be this:

For those saying Uncle Ben is next, you’re right.

[quote] The image of the Black man on the box was modeled after Frank Brown, a waiter at the Chicago restaurant

I guess that doesn't matter.

What about my Lil Pedro from South of the Border?

Of course it doesn’t matter, r225!

It’s a black man!! *Gasp*

If we’re bulldozing everything, it’s ALL gotta go.

It's dogshit corn syrup. Laughable that Americans think it was maple syrup.

Does anyone remember that episode of Roseanne where DJ wears a bandanna on his head and when Roseanne sees him she asks when he’s gonna make her some pancakes?

It’s killing me how tone deaf some of you white Marys are...anything that even hints at what you think is a gay stereotype, you get all ACT UP and shit...imagine having to put up with CRUISING for 120 years...no, because you can’t!

Just accept the fact that it’s offensive to most black folks. And yes, there are offensive stereotypes of other races and ethnicities all over. Just because some are more accepting of them doesn’t make it right. Just respect the wishes of those who don’t wanna see this crap. I haven’t bought Aunt Jemima ANYTHING since I have been grown. I buy store brand pancake mix and maple syrup.

It’s just like SONG OF THE SOUTH, with white people getting all butt hurt because Disney made the right decision not to make it available in the USA. IMDB was loaded with those entitled trolls who felt that if it wasn’t bothering them, why shouldn’t they be allowed to see it...THIS IS THE ESSENCE OF WHITE PRIVILEGE.

[quote]And I doubt fatties will give up their precious, processed pancakes over this.

Oh. So you're against flour?

and when all black references have been removed from corporate branding, the leftists will cry about lack of black representation in corporate branding. You can't win with extremists which I why you should never surrender to them.

[quote] and when all black references have been removed from corporate branding, the leftists will cry about lack of black representation in corporate branding.

Lol, Yep.

Are the B-52's going to have to change the lyrics to "Whammy Kiss"?

...I said give it all you got Give it all to me Come on mammy, throw Me that whammy!

[quote] You can't win with extremists which I why you should never surrender to them.

Of course, this had nothing to do with extremists, and everything to do with corporate profits...but do go on.

Aunt Jemima for Biden's Vice President!

BAM! Gone! It's like I never existed. Most of you racist bitches didn't even notice this happened in February before the BLM protests happened. I guess no one really cars about Native Americans as much as other races.

Good for the Native American activists who have been working for YEARS to get corporate America to get rid of their racist brand names and logos. They tried to make Chrysler change the name of the Cherokee, but they refused to.

Why is Trump allowed to use the racist word Pocahontas as a slur with thousand of people cheering and clapping but not the N word? Just saying people don't stick up for Native Americans like they do other races. Why is that? Racism?

The current Aunt Jemima looks like Dionne Warwick.

[quote]The current Aunt Jemima looks like Dionne Warwick.

Shit, it does! These Quaker hussies wont have a cent left when Im done suing them!

[quote]When I was little I thought Aunt Jemima was married to Uncle Ben, seriously.

And they were both Betty Crocker's house slaves.

💃 Well, I do declare, who on earth is gonna make me some breakfast pancakes and country sausages with faux butter maple flavored syrup ?

Next y'all will be tryin' to take away my southern fried chicken and biscuits !

[quote]I guess no one really cares about Native Americans as much as other races.

No, not really.

This is the original Aunt Jemima package. JFC!

🐣 [bold] Vive La Colonel !

R197 (mumbling) Yeah, cheers, Pats.

[quote]and when all black references have been removed from corporate branding, the leftists will cry about lack of black representation in corporate branding.

Because it can only be a negative stereotype or nothing...those are the choices in your mind. Half-wit.

Aunt Jemima and Mrs. Butterworth's will be newly marketed under the name of Ms. Jessica's. The old Butterworth's syrup will be replaced with a shapely bottle with a buxom babe bearing a striking resemblance to "Daisy Duke" Simpson. The pancake box will feature that same busty blonde wearing a short ruffled apron that barely covers her butt cheeks.

👵 Who's gonna drive me to the Piggly Wiggly store ?

Henceforth the only acceptable logo depicted as a person will be one of a trans-woman, preferably shown holding aloft a Woman's Sports trophy.

The Sun-Maid Raisins girl is an offense to agricultural workers.

[quote]So you're against flour?

Damn right! Why does it have to be WHITE Lily?

We don't have Aunt Jemima in the UK but we do have Uncle Ben's. I can honestly say I never gave a second thought to Uncle Ben's race until I read this thread.

Just call it Ben's and drop the Uncle and the picture of the old black servant.

It is really quite stunning that some of you can’t see how the continuation of the Aunt Jemima brand would be extremely problematic. Changing the depiction of the woman on the package hardly mattered. It was rooted in negative stereotypes that placed black women as servants and cooks. You can try and explain it away, but the fact remains for much of its 130-year history the racism was front and center. In the early days it was rather explicit. That we accepted this for so long is no reason to keep perpetuating it.

Over the last 160 years there have been many brands that have come and gone. This is not anything to get worked up about. They’re going to rebrand it, so the change is not about being unable to obtain the product — just the product being sold under that name.

"Im black and I think this is overkill. "

I used to love making Land O' Lakes maidens, R237.

And I used to have this GIF of a couple very flabby titties, lying flat on a plate, covered in syrup. I wish I could find that image again.

Aunt Jemima pancakes without her syrup is like the spring without the fall. There's only one things worse in this universe and that's no Aunt Jemima at all.

What's so negative about being a servant or a cook? Countless whites have served these roles throughout history (see Downton Abbey). People have lost their minds. Now I see how the Chinese Cultural Revolution happened.

Not a servant or a cook. A slave.

What about the face of Rachael Ray, slapped on products from dog food to dishes?

I personally find that highly offensive.

R3, you know that’s not Meg Whitman.

[quote] What's so negative about being a servant or a cook?

Are you really that damned obtuse? Apparently.

The character was taken from a minstrel show, and relied on stereotypes that were borne out of hundreds of years of forced servitude. They were further perpetuated during Jim Crow when the only acceptable role for black women involved domestic service — where these women were generally paid meager wages and often had to bear the brunt of their employers’ racism.

So, most definitely not simply “a servant or a cook.” 🙄

I'm waiting for Ipana Toothpaste to reinvent itself.

I've always found Bucky Beaver highly offensive.

If you think that's bad, check out the Spanish confectionary called Conguitos. As far as I'm aware, these are sold with this branding in Spain to this day.

[quote] What's so negative about being a servant or a cook?

Dishpan hands, Rose.

[quote]she got on the phone with them TOOT SWEET. [caps added]

Is this a joke?

Hottie David Muir said tonight they're coming after Mrs Butterworth for real.

WTF?

[quote]Ah! The poster that starts off his post with "I'm black" and then says something racist.

Whatever bitch. I'll show you how black I am.

Vickie Winans, who Im sure you never heard of, proudly did Aunt Jemima ads for Quaker back in the 90s and no one canceled her for it. Vickie Winans is as black as me and she would never do something to the detriment of black people.

People are just in a state of shock right now. Yes the brand started with racist depiction, but the current depiction is not racist. You would not have a black gospel singer risking their reputation pushing the product if it truly was.

"The character was taken from a minstrel show, and relied on stereotypes that were borne out of hundreds of years of forced servitude. They were further perpetuated during Jim Crow when the only acceptable role for black women involved domestic service — where these women were generally paid meager wages and often had to bear the brunt of their employers’ racism. "

LOL. It's just a fictional character that peddles low quality, chemically laden corn syrup. Applying your Marxist anti-white ideology to it is bat shit lunacy so typical of the left today.

Speaking of Divine at R222 ...

"I Ain't Your Maid Anymore, BITCH, I'm Your Sista in Crime!" Pancake Mix

Putting faces on foods is super tacky

[quote]What's so negative about being a servant or a cook?

Are you trolling or could you be any more the stereotype of a racist hick whose parents are siblings?

Better not come for my Homo Milk.

8ball, we got your back! We comin for ya, baby!

[quote]LOL. It's just a fictional character that peddles low quality, chemically laden corn syrup. Applying your Marxist anti-white ideology to it is bat shit lunacy so typical of the left today.

You do know that the right boycotted Starbucks over a red cup. They also boycotted Keurig, Gillette, the NFL. Claimed there was a war on Christmas when we see sales in fucking October, but do go on with some nonsense about "Marxism" and "anti-white" bullshit when we're talking about caricature steeped in racism to anyone with even a rudimentary understanding of racism in America.

If you're gay, I really hope you were one who stood up for Kevin Hart when he was pressured to give up his Oscar gig...ya know, so that you don't show you're a fucking hypocrite.

White people LOOOOVE owning this weird golliwog shit I wish they would ban the sale of it.

"Now I see how the Chinese Cultural Revolution happened."

Well, since this is NOT the Chinese Cultural Revolution and since you clearly know nothing about the actual Chinese Cultural Revolution to begin with, it's as though you're signaling to us that you're stupid on top of stupid.

Double decker stupidity.

That's what trolling is, Trolly Troll. Your little wrinkled stupidity humping on a big doughy pile of stupid.

Oh, the right also attempted to boycott Costco over wearing masks...because of their "freedom" to go into a private business and do whatever the fuck they want. because their rights supersede those of a corporation looking to protect their employees and OTHER customers.

But again, go on about the "left" being loons for seeing something glaringly racist for as far back as many of us could recall. I always recall "Aunt Jemima" used as a racist epithet.

Who don't Americans put REAL maple syrup on their pancakes other than this shit????

WHY DO WHITE PEOPLE DO THIS?

"Oh, the right also attempted to boycott Costco over wearing masks...because of their "freedom" to go into a private business and do whatever the fuck they want. because their rights supersede those of a corporation looking to protect their employees and OTHER customers.

But again, go on about the "left" being loons for seeing something glaringly racist for as far back as many of us could recall. I always recall "Aunt Jemima" used as a racist epithet."

There is something called the political center where I reside. I can call out blatant stupidity on both sides. It's the left which are exceedingly stupid recently.

[quote]Who don't Americans put REAL maple syrup

uh, Sorrey, eh?

I grew up eating Aunt Jemima pancakes with Log Cabin syrup. We were odd. We had pancakes for dinner with Swift Premium sausages.

I always liked Swift Premium sausages but I never much liked pancakes until I made a recipe from one of my mother's old McCall's cookbooks. Sour Cream Pancakes- They were FABULOUS.

I grew up eating Aunt Jemima pancakes with Log Cabin syrup. We were odd. We had pancakes for dinner with Swift Premium sausages.

I always liked Swift Premium sausages but I never much liked pancakes until I made a recipe from one of my mother's old McCall's cookbooks. Sour Cream Pancakes- They were FABULOUS.

Just change the backstory : Jem is a successful business person and MBA holder who runs a chain of restaurants in the US South. Too busy for a family of her own, on her downtime she cooks for her nieces and nephews who lovingly call her Aunt Jemima.

Thank me later.

[quote]There is something called the political center where I reside. I can call out blatant stupidity on both sides. It's the left which are exceedingly stupid recently.

No, you fucking don't reside in the center. You're a myopic tool who takes a "meh" approach to anything the right does and gets apoplectic over the left.

Oh really, the left is recent while the right isn't? When the fuck did the right show up with guns to statehouses when the state govts were trying to PROTECT them from a fucking pandemic? Ten years ago? Literally showed up with guns over Golden Corral being closed for TWO months, but please, act as though the image of "Aunt Jemima" as mammy for decades is something you just brush aside. Brush aside police brutality like it's only one incident and not a systemic problem going back forever.

You're not in the center.

" No, you fucking don't reside in the center. You're a myopic tool who takes a "meh" approach to anything the right does and gets apoplectic over the left.

Oh really, the left is recent while the right isn't? When the fuck did the right show up with guns to statehouses when the state govts were trying to PROTECT them from a fucking pandemic? Ten years ago? Literally showed up with guns over Golden Corral being closed for TWO months, but please, act as though the image of "Aunt Jemima" as mammy for decades is something you just brush aside. Brush aside police brutality like it's only one incident and not a systemic problem going back forever.

You're not in the center. "

No wonder hypertension is epidemic among blacks if you get this worked up over pancakes.

Bye Auntie and Uncle Ben. This seems both stupid and inevitable. So no black faces on food products in a few months somehow will end racism,

I love that some realize removing all the ethnic stereotypes from food packaging would leave you with NO images of minorities on packaging but fail to realize the inherent problem with that absence.

[quote]No wonder hypertension is epidemic among blacks if you get this worked up over pancakes.

You truly are just a genuinely shit person. I'm not black and this isn't about "pancakes" - which I don't even eat. Maybe work on your inability to empathize with something far more complex than "pancakes."

[quote]So no black faces

Hilarious how you can't see the irony in what you just wrote...

But what about my microwave cinnamon coffee cake?

This has been a fun thread and given me a lot of giggles, before it took this serious turn. I'm a black guy getting dangerously close to 50. I've seen these images all my life and I never really have given much thought to them and never found them particularly offensive. They were just there. I even collected a few of these things. I think I even went as Uncle Ben to a Halloween party once.

But, if there are people who find these images and relics of the past offensive and a roadblock to progress, then get rid of them. Losing Aunt Jemima is no great blow to the republic. Hopefully she will have a peaceful retirement with Josephine the Plumber, Madge the Manicurist, Rosie the Waitress, and Mr. Whipple.

r266 Spaniards are racist AF.

Put a white lady and call her aunt Brandee

I've never used this brand. I do not eat pancakes.

What about KFC and that white dude?

R303, you mean Pierce Brosnan?

[quote] Losing Aunt Jemima is no great blow to the republic. Hopefully she will have a peaceful retirement with Josephine the Plumber, Madge the Manicurist, Rosie the Waitress, and Mr. Whipple.

The character and her name are literally the brand. The marketing characters you named are not brands. An appropriate comparison would be Betty Crocker.

I think at this point it is becoming too problematic to have depictions of any humans on product packaging. They should simply redesign them to only feature text and pictures of the food inside the box and maybe a landscape or the like.

[quote]The character and her name are literally the brand. The marketing characters you named are not brands. An appropriate comparison would be Betty Crocker.

I am aware of that, but thank you, oh wise one, for explaining it to me. Just in case I didn't know.

[quote] I am aware of that

Don’t lie.

A better response from the company would have been a campaign to remind consumers that they have had worse things in their mouth.

The Colonel is so real.

He's the Colonel of the Kitchen.

He is the keeper of the Kentucky Fried Greasefire.

He's a DataLounge Icon.

I remember an old episode of "Maude" where she took in some ghetto rat with a chip on her shoulder. The ghetto rat addressed Florida as "Pancake Auntie". I laughed at the time, does that make me racist?

And here I was worried about Sambo's in Santa Barbara . . .

R413 yes, you committed a microaggression, and now you must be destroyed!

Fuck you. I’m keeping it

Boy, some of you really don't get that you are Matt Gaetz at this point. You lack empathy and oversimplify what this is about...and you think when you do it, you're the "sane" one rather than ignorant . You want to chalk everything up to "pc" or "woke" or "libtards" or whatever nonsense you tell yourself to rationalize what this is about...because it doesn't involve demeaning homosexuals. You expect TV, advertising and movies not to use demeaning, embarrassing caricatures of gays, but you can't understand that same desire from other groups, especially one who have seen for generations.

You'd be better off just saying you do not give a shit about the history of racism in every facet of American life including advertising, rather than dismiss that it exists - which makes you look like an idiot.

We gave you Jake from State Farm. Isn’t that enough? You want Flo?

BTW, Iinked that clip @R318 which happened today, because I'd like you assholes to tell me who the real snowflakes are. Who has had a sense of entitlement his entire fucking life and still yells like a bitch.

R320 you seem quite upset.

Not as upset as Matt Gaetz got when he got called out. In fact, I've very rarely gotten THAT upset.

R319, I was literally about to say that Jake from State Farm and the Old Spice guy are next.

I’m quite sure that Mrs. Butterworth has never been a black woman. I think that the brown glass confuses the issue, but that part could be corrected. Unless the syrup people consider it a lost cause.

So you're as genuinely stupid, R323, and proud to announce that fact.

Harlan Sanders was one of those fake racist Kentucky Colonels.

But now it is KFC.

[quote] OMFG it's hard to believe shit like this used to be normal.

Tell us about it

If they make people feel bad, get rid of both.

It's just pancakes and rice. You bitches shouldn't be eating either.

I don't think Mrs. Butterworth was ever presented as black.

In the old commercials, the bottle used to come to life and speak, and she sounded like Mrs. Claus from the Rudolph cartoon.

[quote] But what about my microwave cinnamon coffee cake?

What about my creme brûlée?

R328 you make me feel bad, should we get rid of you? Why are your feelings more important than moi?

LOL Matt Gaetz thinking people believe he's fucked a woman.

In this ad there is asparagus wrapped in pancakes with cheese sauce, and I want to know wha the FUCK is up with that.

[quote]White people LOOOOVE owning this weird golliwog shit

Actually the only guy I know that ever collected that shit was gay and Mexican American. But go ahead with your racist stereotypes of white people.

R315. The restaurant’s founders, Sam Battistone Sr. and Newell Bohnett, originally derived the name by combining their nicknames “Sam” and “Bo.” Therefore the name Sambos. But they have been dogged as racist for decades. It's sketchy considering their decor. I grew up there, I know the story well. Back in the day it brought the whole chain down just to that one location is left.

My hunch was that the name was authentically not racist as the two owners. But then someone had the bright idea to tie it into a story with a similar name completely clueless at the time it was racist.

Could it be that the company realized that they could sell more pancake mix to black people if the name of the product did not reference the era of slavery?

[quote]Bye Auntie and Uncle Ben. This seems both stupid and inevitable. So no black faces on food products in a few months somehow will end racism,

that's hardly the point, TROLLY

I never really understood the issue with Sambo's, since in the story of Little Black Sambo, the character is Indian, not African.

again, it's a term used against blacks in the south, geez

Since when was Mrs. Butterworth black? And even if she were, now being a nice old lady is a "negative racist" image?

When did Jake from State Farm go from being a chubby old white guy with a midwestern accent ("Khaaahhh-kis?") to a young Black guy? THey're actually running both versions on air as we speak.

why not? and what the fuck is it to you, asshole?

I wonder if these bandages are good for the butt-hurt the SJWs have suffered all these years over those racist pancakes and wild rice.

"Uncle Ben," always appeared to be a dignified gentleman to me.

Companies are free to do what they want with respect to their products' images. But there will come a time, "offensive" images will be banned and scrubbed from the internet. And you won't be able to buy something like this at the antique mall.

I sometimes think this is all just a distraction so we don't change the real racism that really affect the lives of people of color. It gets the racists all worker up while not addressing the real problems. Will Aunt Jemima going really change the lives of anyone? Don't get me wrong, the brand should have been changed years ago but I don't see it going having any affect on the real racism in this world.

R331, don't be intentionally stupid.

Are you bitches going to try to cancel me next?

I cancelled you DECADES ago r348.

[quote]Since when was Mrs. Butterworth black?

She is a syrup of color

She's of artificial color, just like the asshole in the White House.

I think replacing all product spokespeople with orange emojis is the only foreseeable future. Anything else is racist!

[quote] You expect TV, advertising and movies not to use demeaning, embarrassing caricatures of gays,

Have you seen even one episode of Will & Grace?

R353, that's my point. And having been on DL for a long time, I saw the complaints RIGHT HERE at the time about it! You can't whine about the constant, "flamboyant" portrayals of gay people and then tell others to STFU over what they find offensive, especially when it's history is based in slavery.

OK, I deserved that one^

It's* been some time since I got an "Oh dear"

I love your attitude, r356. I really do.

“Oh, dear!” should be taken as teasing. Too many people take it seriously.

(I’m not the one who gotcha though, but I still like your attitude.)

I guess Aunt Jemima was based on this.

R357, you got me on a good day. I'm an asshole most of the time.

Sorry Bitches, in full color I was white.

I guess if it's ok with mom and dad...

Maybe they could replace Aunt Jemima with Aunt Bea from the old Andy Griffith Show.

I got a magic solution for this, au, uh, ma, ma, ma ME!

It may seem dumb to some, but Aunt Jemima will be just one more thing I grew up with that I will miss. Sometimes "progress" sucks.

[quote]Maybe they could replace Aunt Jemima with Aunt Bea from the old Andy Griffith Show.

No. Aunt Jemima seemed nice. Aunt Bea seemed like a cunt.

Cream of Wheat also falls.

R364 the maids and cooks are mexicans now, thanks.

Anna Mae Harrington was a cook who was discovered by Quaker Oats in 1935. She was chosen to portray Aunt Jemima as a spokeswoman, and she did so around the United States for 20 years dressed up as Aunt Jemima. Her great-grandson says ending the brand is ERASURE of black history and the first black women in marketing.

Harrington's family claimed her pancake recipe was also used by Quaker Oaks, and sued Quaker Oats in 2014. Quaker Oaks corporate lawyers defeated them in court when a judge threw out the case. Funny how Quaker Oaks hasn't mentioned this at this week!

Corporation decides to update their stereotypical packaging.

Reasonable people on DL: "That's probably for the best"

Right-wing Trumpettes on DL: "Extremists!"

As a kid of the '80s, I ate and loved Cream of Wheat, Aunt Jemima waffles and pancakes (so glad when my mom switched from Bisquick) and Uncle Ben's all the time. They were the best.

I would guess there would be some value in having black faces associated with the care, warmth and nourishment provided by beloved brands at the top of their categories.

When my mom said we were having Cream of Wheat with brown sugar or Aunt Jemima waffles, I didn't get excited because a black character was serving me and reinforcing my privilege. I got excited because they were fucking delicious! It was my white mom who was making breakfast.

But it's not my place to complain. I'm not black. My perspective is not the one that matters. If those symbols make black people feel oppressed, let 'em go and rebrand. Just don't change the recipes!

[quote] Aunt Bea seemed like a cunt.

True that.

Can't we all just get along?

[quote] If those symbols make black people feel oppressed

They DON'T. But it furthers the agenda of BLM and a few extremists, and their ignorant supporters like R372.

We were a Log Cabin family as far as syrup goes.

They should rebrand under the Oprah banner.

Oprah Pancake Syrup.

Oprah par-boiled rice.

and so on.

Golden Griddle was the best syrup. It was so buttery.

Golden Griddle sounds like Trump Waffle House sirop d'Trump.

What's gonna happen to "Mammy's Cupboard" restaurant in Natchez? I fear we're soon going to lose this delightfully tacky piece of 'merican novelty architecture.

Aunt Bea wasn’t so much a cunt. But I’ve heard that the actress who played her, Frances Bavier, could cunt it up pretty good, but mellowed out later in life.

Wasn’t her name Beatrice?

Yes, but her nickname was spelled muthafuckin' B-E-E!

It’s a good thing that they retired Post Rice Krinkles in the 1960s. So-Hi, the little Chinese boy, wouldn’t have survived this week.

Yup..this is going to fix everything. First the Land O Lakes chick, now Auntie Jem. Fuck guilty white people.

So, r385, what is your position on Aunt Bee replacing Aunt Jemima on the pancake mix branding?

Remember the California Raisins? What a shitstorm that would be today.

R389 I'm a racist today because of those raisin ads!

Oh no, I hope they forgot about my racist Asian Hot wings.

"Not Trade em' for Manhattan" Really? Then why did you make that text in the upper left corner so tiny?

Well, the real question is whether it's "aunt" Jemima or "ant" Jemima.

lmao R157. Good ol' Rachel. Seems so innocent now.

I went to the grocery store tonight and there were still Aunt Jemima products on the shelf. I'm thinking there will be a run on them at some point as people buy a remembrance of such a important American cultural icon.

The only syrup that will be left will be Log Cabin Republican syrup. The Left, by not eating its own, has eaten its own.

Or maybe “Uncle Fester Pancake Mix” (Uncle Fester of the Addams Family).

Was the official pronunciation "Ant Jemima" or "Aahnt Jemima"?

But what's to become of rumored-to-be step sister of the late Diana, Princess of Wales and Pakistani First Lady Jemima Goldsmith? Will she get rid of the "i" in her name and being calling herself "Jemma" instead? I'm so worried about her.....

[quote] I went to the grocery store tonight and there were still Aunt Jemima products on the shelf. I'm thinking there will be a run on them at some point as people buy a remembrance of such a important American cultural icon.

No, R395. Just no. Please tell us that you are being sarcastic.

1. Aunt Jemima is not an important American cultural icon. It's a brand. That's all. Just a device. Not cultural, though it did seek to capitalize on a popular character built on racial stereotypes embedded in our culture. Not at all an icon. On the brand's very best and most popular day, no one was venerating pancakes or syrup or fictional Aunt Jemima herself. There are people who rise to the level of 'an important American icon,' but Aunt Jemima isn't one of them.

2. If people want to buy perishables as remembrances, they really are too fucking stupid to live. Even packed with preservatives as these products surely are, they aren't going to last long enough to be much of a remembrance. Not even if one is accustomed to keeping remembrances in the refrigerator.

R401 doesn't know what the word icon means.

Fuck you, R402. The Aunt Jemima brand has nothing on the Uncle Ben's brand or Cream of Wheat. All three brands trade on old racial stereotypes and that's the end of it. There is nothing about any of them that raises them up to the sort of exalted level that makes something an icon. They come from a dark part of a culture, but add nothing new to it. None of them are more central to the American experience than the Quaker Oats brand, Elsie the cow, Josephine the Lady Plumber, or Madge the manicurist.

GIMME A BREAK! would be taken off the air. It was a sitcom about a FAT , BLACK WOMAN working as a MAID for a WHITE family.

The song Nel Carter sings- I've finally made it to the top-She made it to the STEREOTYPICAL top!

Oh, now I see, R403, according to you, only white icons can be icons.

First they came for Aunt Jemima and I said nothing...

R406, laugh out loud (I never "LOL). I think I just woke up my neighbours!

R404, fast forward to the 5 minute mark.

Not only funny, R406, but very prophetic.

The anger about this from some of you is just strange. I don't know if you're being this over the top for comedic purposes or if you really believe what you are typing.

I just can't believe that this site, where there are been bloody street brawls about off the shelf mayo versus making it yourself, is this hung up over pancake mix.

If they change the name from Jemima to Shaniqua or LaKesha or LaShondra, I'll break Mrs Butterworth's heart and switch brands!

R410, it's the right-wing culture warriors having a shit fit.

R403 Get thee to a HBCU, or at the very least a dictionary.

The word icon has several definitions, but the primary and most general one is NOT what you think (i.e. "cultural icon"), despite Janet naming one of her albums that and MTV creating an "Icon" award.

[quote]Mrs. Butterworth falls.

I thought the bitch was white.

`The (white) actress who voiced Mrs. Buttersworth shot herself with a shotgun. Guilt?

Hasn't Mrs. Butterworth always been a fat white frau?

Yes, but when you fill her with dark syrup she reminds people of a mammy. Being right next to Aunt J. Doesn’t help.

Aunt Jemima will be renamed "Marsha's" and her image replaced with that of Marsha P. Johnson.

Since the syrup is mostly corn syrup, they could bring back that Indian woman and re-brand it Aunt Maizie's.

Like r52, we were a Log Cabin syrup family. Even as a boy, I knew damn well Aunt Jemima was a slave. It helped to have grown up in Detroit and learned about the '67 race riots while still very young. Pretty sure my mom simply refused to buy any of that bigoted-marketing crap. And she was anything but a woke Karen. She worked full-time, and my brothers & I were latchkey kids. She worked alongside African-American women and knew damn well what was racist - and misogynistic.

Very surprised - but not shocked - to see middle-aged, white DataLoungers defending this garbage. Many Americans are resistant to change of any kind.

If they get rid of the Cream of Wheat guy, I'll switch to Malt-o-Meal because there's nothing wrong with Cream of Wheat guy. He's just a man in an old-fashioned chef hat serving a bowl of hot cereal.

If they get rid of the Cream of Wheat guy, I'll switch to Malt-o-Meal because there's nothing wrong with Cream of Wheat guy. He's just a man in an old-fashioned chef hat serving a bowl of hot cereal.

[quote] Hasn't Mrs. Butterworth always been a fat white frau?

From the links above:

[quote] Though there have been debates over Mrs. Butterworth’s race, some have associated the shape of the brand’s syrup bottles with the offensive "Mammy" racial caricature of stereotype for Black women.

We were a Log Cabin family, too ... but then I don't remember there being an Aunt Jemima syrup back in the '50s/'60s. It was only a pancake mix as far as I know. I do remember when Mrs. Butterworth's came along, but before that all I can remember is Log Cabin. Were there any other national brands of syrup?

I never liked Aunt Jemima. Even as a kid, I picked up on something ugly about it. But I loved Mrs. Butterworth. I thought the bottle was beautiful. I did think she was supposed to be a black woman, but I never thought of it as being a disgusting depiction like Aunt Jemima. But Mrs. Butterwirth? There were days I'd open the pantry and sit her on my lap and we'd talk and talk and play games. Just me and my bottle of racist maple syrup.

I now denounce that cunt.

My great grandmother made pancakes from scratch always with corn in the batter, and she made her own syrup as well which is so easy to prepare. It's just equal parts water, brown sugar, and tbsp of butter.

[quote]My great grandmother made pancakes from scratch always with corn in the batter, and she made her own syrup as well which is so easy to prepare.

Damn only 400+ replies until one of you "from scratch" queens chimed in!

Its no wonder the 1% push racial issues to the forefront. To distract poor people of all colors. form their tyranny and hatred.

People who buy into it are sheep.

[post redacted because linking to dailymail.co.uk clearly indicates that the poster is either a troll or an idiot (probably both, honestly.) Our advice is that you just ignore this poster but whatever you do, don't click on any link to this putrid rag.]

[quote] Log Cabin syrup family. Even as a boy, I knew damn well Aunt Jemima was a slave. It helped to have grown up in Detroit and learned about the '67 race riots while still very young.

That's funny, I had the opposite view when I was a kid. I though oh a successful black woman had a product she made on the shelf. Not being sarcastic. I didnt see her as a slave or otherwise. No different than Chef Boyardee. Real Italian chef that canned his recipe. And no my mom was not a Karen either, both parents worked full time professional jobs. And I can honestly say I never heard either of them use the N word in the house ever.

While you are at it, stop putting these fucking Cigar Indians in front of your stores and in your man caves you racist smokers!

Kraft, you in danger, gurl!

[quote] And the Land o Lakes butter Indian maiden was sent to some reservation months ago. Leaving a quite lonely package behind.

And in the height of irony, they took the Indian away and left the land!

[quote]Amazon warehouse workers slam Jeff Bezos' company for offering staff 'an authentic meal' of chicken and waffles as part of their Juneteenth celebration

Wait until they find out that R199 was for dessert...

R437, Candace Owen never looked better.

R206 is PRESCIENT

Eskimo Pie is now RIP in peace

Now there are no Native American representatives in commercial brand advertising.

If a beloved figure of a proud, successful African-American woman like AJ isn't acceptable to white corporate America, there's not going to be any new representation of African-American women to replace her.

R434, does Kraft still make Kraft Canadian Singles? They used to.

White Cloud Toilet Tissue

White Diamonds Perfume

White Rock Soda

White Shoulders Powder

Y'all in danger, gurls.

What race or nationality is that goddamned Mr. Peanut supposed to be? Because I'll tell you, his fucking days are numbered if hes English. I will NOT be represented by a monocke-wearing legume.

Another example is ANIMAL CRACKERS- The animals used to be in cages. That was considered inhumane, so now the little box of cookies depicts the animals roaming around free.

[quote]What race or nationality is that goddamned Mr. Peanut supposed to be?

Legumebian

r446 Yeah, but they're still called CRACKERS!

r446: That doesn't bother me. I think it's lovely, actually.

ANIMAL CRACKERS? LOL I missed that one. But then I haven't bought them since I was a child. Graphics look better though.

I am still bothered by what someone pointed out above with regard to Land-O-Lakes. Removing the woman but keeping the land? That's like saying the Smallpox blankets worked and their land is now are!

Of course Land-O-Lakes never considered having an accurate depiction of a Native American on its packaging.

Cracker Jacks is next I suppose.

That sucks about the Eskimo Pie.

I was on Skype with a buddy from the Czech Republic yesterday. He's afraid his favorite chocolate bar might be endangered, because of its logo.

But something tells me mainland Europe racist logos are safe for now, because there aren't any black people around those places to actually protest.

[quote]He's afraid his favorite chocolate bar might be endangered, because of its logo.

Does the racist logo add to the flavor or is your friend a dumbass? You know they can change the picture and that won't actually change the candy bar itself...right?

Am I supposed to be offended as a person with Irish heritage?

I don't know, are you a leprechaun r457? Or just short and ginger?

Everyone is supposed to be offended about EVERYTHING, R457. It's the new normal.

This cancel culture has lost its mind. In video below, Paul Joseph Watson shows how canceling Aunt Jemima does nothing to fight racism.

r457 it's nice you sobered up long enough to notice.

[quote]Of course Land-O-Lakes never considered having an accurate depiction of a Native American on its packaging.

The image that was removed was by a Native American artist who did try to add authenticity to it. That's what makes the situation even worse.

What about the speciesism against your famished Oryctolagus cuniculus? It's pure sadism.

R460, no one said it would stop racism. It just means I do not have to think about my ancestors in shackles as I walk down the supermarket aisle.

R460, I'll pass on anything put out by an alt-right conspiracy theorist. Let me guess, you're a big QAnon fanboy.

R465 the fact you can look at a fucking syrup bottle and think about your ancestors in chains says way more about you than it does racism. Smells like a built in excuse for every failure in your life . Madame CJ Walker had it far worse than you,yet she was a self made millionaire . Ask yourself what was so different when black people became wealthy,educated ,made something of themselves in a time when all odds were stacked against them yet you are "triggered" by a syrup bottle or pancake mix .

I just want to see if GIFs are working yet

R468, your intense emotion about this tells us all we need to know about you.

I never said I was triggered by the image of Aunt Jemima. I said that I do not want to see it when I am shopping. Most normal people do not want to be see reminders of things like slavery, the Holocaust, Jeffrey Dahmer, children in cages, etc on commercial products. That is a normal response. Most people find that packaging that calls to mind human suffering makes shopping an unpleasant experience.

Triggering is usually used to mean an abnormal, out-of-control, or exaggerated response. Like your post here.

I haven't seen anything mentioned of her descendants' response....

R470 answer the question dear . How were so many able to overcome during those dark years for blacks,yet so many now claim they cant because "Racism!" . I wont hold my breath.

r470, I simply decided to block r468. And I'm not typically a blocker here at DL. I had previously blocked a grand total of one mentally unhealthy/unstable individual in the grocery hell threads. Some of these folks are afflicted with psychological projection just like their Orange Messiah. They constantly spew garbage terms like "triggered" when it's obvious what they are describing is actually their own mindset/behavior. It's so odd to run across them here on DL. More common now in the age of the Orange Stain. I have no interest in their drivel.

R470, it is very hard to respond because the question is so stupid. So let me take it down a few levels:

Black people are overcoming. But racism also exists.

Black people in the past overcame. But racism was a huge barrier. For every Madame Walker there were hundreds of black business people who had doors shut in their faces by banks and landlords.

Things are better now. But that is different than things being good.

Maybe a package in a grocery aisle is a small thing, but if we cannot show even the small courtesy of eliminating a form of address from the slavery era from a package--how can we hope to tackle the bigger things?

^^^Sorry, but that should have been addressed to R472.

I guess stupidity is catching.

Oooo R473 blocked me ! How shall I go on ??? Theres got to be a support group for people like me !

I must say I have recently read some things, and I've watched some vintage video of how Aunt Jemima was treated: she was treated as a rock star everywhere she went.

The vintage film clip I saw featured her alighting from a quite grand limousine at a television studio for an appearance. The white chauffeur in proper livery stretched out his hand to her, aiding her up on the curb.

People often requested her autograph as well. She was featured in cooking demos, and from what I read, was considered a cooking authority.

But, R477. It really would have been more respectful if she, or the character she was playing, had a last name.

Dogs have one name. Dogs and slaves. It's not a good thing. And it's time to move it on over to the history books.

[quote]Dogs have one name. Dogs and slaves.

And Cher, and Madonna...

Cher,Madonna,Prince etc,etc,etc.

In other news, the Nonbinary wing of the LGBTQIA+ movement has succeeded in having Mrs Butterworth renamed Mx Butterworth. However, vegan activists protested, so now it's Mx Margarineworth.

A spokesman for Log Cabin Syrup took a knee, weeping, and apologized for the brand's potential association with Log Cabin Republicans. The brand has been renamed Communal Yurt Syrup.

[quote]I never said I was triggered by the image of Aunt Jemima. I said that I do not want to see it when I am shopping. Most normal people do not want to be see reminders of things like slavery

Except you are projecting. Most people see a small pic of black lady on the cover of a label. Did you have the same response with the Native American on the Land -O - Lakes butter packaging before they removed it or did it not even occur to you? As someone who is part Native American should I feel traumatized by that? It's a stupid package with outdated branding. Grow the fuck up.

Um time to cancel this movie then. It's not OK for black guys to play white chicks anymore than white guys playing black guys. Pot meet Kettle.

R 483, you seem to triggered and traumatized by a lot of things.

Most people just want minimal respect and think it is reasonable to expect merchants to provide it.

But you keep going to triggering and traumatizing. Why do you get so upset by this subject?

It's inevitable something will need to be done about this....

Yes, R486. They will now mix the brown and white sugars together and just label it "sugar".

Stop being obtuse. White sugar and brown sugar? Really? Is the white sugar oppressing the brown sugar? Did white sugar enslave brown sugar? This nonsense perpetuates the problem.

Can I still order black coffee ☕?

It's called person-of-color coffee, R489 , and you can't add cream.

No R489. It is just coffee without cream or sugar. Do not call it black. You are treading on thin ice if you do.

I want the new name chosen to be "Auntie Mames' Pancake Mix" -- with Roz holding the pancakes platter on the front of the box and Lucy in a floppy chef's hat covered in flour making them on the back.

[quote]They will now mix the brown and white sugars together and just label it "sugar".

Brown sugar is actually white sugar with molasses added. So it's already a Mulatto.

[quote] Most people just want minimal respect and think it is reasonable to expect merchants to provide it. But you keep going to triggering and traumatizing.

I am not triggered Dear, I could care less what they do with that bottle. But apparently you dont have the capacity to understand analogies.

If you look at your own words up thread you were triggered about looking at a syrup bottle and upset about ancestors you never met generations long in the past.

[quote]I want the new name chosen to be "Auntie Mames' Pancake Mix" -- with Roz holding the pancakes platter on the front of the box and Lucy in a floppy chef's hat covered in flour making them on the back.

Or we could call them "Pancakes Barbara!" with Norma Shearer and Joan Crawford on the box.

Imitation of Life Pancake Mix—every fifth box contains a bauble from Laykin et Cie! Don't forget the recipe for Fellucci Agreed to My Terms Breakfast Casserole on the back!

I can't believe nobody has posted this yet. I used to make these all the time.

Because no one cars about your infinite boobies gif R489, what are you 12 years old trapped in a 90 year old body?

[quote]I am not triggered Dear, I could care less what they do with that bottle. But apparently you dont have the capacity to understand analogies.

Apparently you don't know how to compose a sentence. Did you perhaps mean you COULDN'T care less? If you could care less, it means you care. How embarrassing for you.

The old Aunt Jemima packaging.

How about Yellow Star Bagels and Lin Biao Special Chicken?

How long do you think they would last on the market?

When you learn about how stereotypical they portrayed her image years ago, you can understand why the company finally chose to remove her from their products. Despite how long ago this occurred, the memory of its racists origins lingers on to this very day.

Even though many Blacks made their peace with that history, other Blacks (and other people) remained offended by it, or became offended once they learned about the story behind Aunt Jemima.

People who used these products might miss seeing a familiar image they've known since childhood, but ultimately, its not necessary to have in order to prepare and eat tasty pancakes.

Ize sho wanna 'keep Aunt Jemima in dis house!

Now I'm worried about Juanita!

Who will step up to save Betty Cockrocker???

Not only is Chef Boy-ar-Dee a racist symbol of keeping Italians down by forcing them into the kitchen, it also contains the racist epithet "Boy."

Hey, wait a minute. The word "boycott" contains the same racist word!

Personcott? Zhecott? BLMcott?

Rosarita - you in danger, chica!

By the way -- did you know that "refrito" does not mean refried? The "re" prefix in Spanish means "very," or "more." So, it's better translated as "well-fried," or "very fried."

WE DEMAND that the offensive anti-Latinx word "bean" be removed from the Rosarita label, and that the Cis Woman represented with an offensive, demeaning so-called "sombrero" be replaced by a Latinx Trans Woman of Color!

I couldn't agree more, R510.

Starting tomorrow I'll have African-American coffee with my pancakes.

But...but...she was the American Dream!

So glad I buy generic so I don't have to deal with this shit.

Chef Boyardee is supposed to be Italian? I never knew that. Boyardee certainly isn't an Italian name, I thought he was just a generic white dude.

His real name was BOIARDI. They changed it so dumb Americans could pronounce it.

[quote] Boyardee certainly isn't an Italian name

That’s OK. It’s not really Italian food.

Rosarita will be replaced with Sylvia Rivera.

[quote]Not only is Chef Boy-ar-Dee a racist symbol of keeping Italians down by forcing them into the kitchen, it also contains the racist epithet "Boy." Hey, wait a minute. The word "boycott" contains the same racist word!

You Dip Shit, it has nothing to do with the word boy. The Italian chef was forced to Americanize his name because his real name" Boiardi" was apparently "too difficult" for "real Americans" to bother trying to pronounce. BOOOOOY ---ARRRRRRRRR ----DEEEEEEE. Phonetic spelling or we wont buy your product. Welcome to racist America.

They modernised images of Betty Crocker. Uncle Ben, and Aunt Jemima over the years in order to portray them in a less stereotypical, and more positive light. I honestly don't associate the brands with racism.

I'm not sure of the Cream of Wheat bloke, however. That said, and I posted earlier on how well the twenty-plus year Aunt Jemima was treated as a rock star, and how her relatives feel about the re-branding. I am however a daft white man, as I had no inkling Mrs. Buttersworth was meant to be a black woman in slave costume.

Last year before Passover, Manischewitz released a limited edition tin of macaroons featuring the font, and image of Mrs. Maisel... I honestly don't see the difference. I recall in the 70s there were box mixes of "Mrs. Manischewitz" potato knish with a picture of someone's bubbie on the box. Are these anti-semitic? I remember it was sort of a caricature portrait. I don't wish to make any black person to feel less than, or embarrassed about these products, but I think in light of the actual history of Aunt Jemima, this seems a bit odd. I might be ignorant of the "Aunt & Uncle" tradition... A friend asked me about that recently.

Is that the real objection, or faux pas? I wish that someone could clue me in!

r519 name changes were very common then among many Northern Europeans as well. Germans, Swedes, Norwegians etc. often Anglicized their names or took and English name in order to better assimilate.

R520, Aunt and Uncle were common ways to address older slaves, which is how Jemima got "Aunt". The package carries the imprint of slavery.

Mrs. Maisel is not a slave. At worst she is a neglected wife.

Maybe Gold Star Bagels or Rye Bread Makes Your Free or some Holocaust allusion on a package would be a better analog than Mrs. Maisel or a kindly grandma (unless the Bubbe has a number tattooed on her arm).

R522, "Aunt" and "Uncle" are still honorifics in many cultures and many parts of the country. I was brought up (in NYC) to address my parents' close friends as "Aunt Carol" and "Uncle Sid," etc. I have friends who are Trinidadian and their child addresses all adults she knows well as "Aunt" and "Uncle."

[quote] The package carries the imprint of slavery.

Everyone used to laugh at ridiculous SJW statements like that. But now here we are, living in his insane world.

R523, but if you look at the early packaging of Aunt Jemima's the intent is not a general honorific but a form of address to a "mammy."

R524 can write the first testimonial for Gold Star Bagels.

"There are lots of gold stars in art! This packaging has nothing to do with anti-Semitism. What an insane world that people would think so!"

My parents make me call that nasty man next door "Uncle."

Cheers R522 for your reply, and input. I has suspected as much , after my American friend suggested as much. She's a "Northerner" and wasn't quite sure, and I'm British, so thank you again for the clarification.

I wasn't trying to equate oppression of Jews to slavery, or American blacks in general, but remember the portrait on the potato knish box to be something of a caricature, and I didn't find it particularly flattering, or necessary, so I give you props, and mad respect.

Three years ago, a friend sent me images from an auction here in the States of a lot comprised of multiple tins of seafood with the brand name being "Negro Head" and a portrait of a black man not unlike "Uncle Ben" I found it odd then as well. Some later issued tins, still featured the same gent's portrait, but "Negro Head" had been removed. I don't know if anyone here has familiarity with that brand, but to my sense, it was ridiculously racist.

Little Debbie, speaking on behalf of "height challenged" people everywhere, plaintively asks " Hey, what the fuck is up with this "little" shit?!!"

People don't know that, before their divorce, Aunt Jemima and Uncle Ben were foster parents to Little Debbie. However, when she married Speedy, from Alka-Seltzer, an extreme racist, she never spoke to her foster parents again.

As we all know, Little Debbie died in the World Trade Center, in 2001, after eating improperly prepared blowfish. Jemima died in 1998 at the Hollywood Trademarks Home. Speedy was found dead in an alley in LA in the 60s from an apparent drug overdose and Uncle Ben is still with us at the age of 154.

Uncle Ben was in a clandestine relationship with the Calgon guy. Hence the term "rice queen."

WTF is Mr. Clean supposed to be?

To Miss Carpenter at R511 : You also found the song "Rainbow Connection" offensive because it wasn't about sex, so there's that.

Is Mr. Potato offensive to potatoes?

I just wanna know what that Stella D'oro looks like...

Stella D'Oro means "gold star," so go back to R526.

Referring back to Aunt Jemima's origins or past and claiming that makes the current product offensive is like saying that Coca-Cola should be banned because it once had cocaine in it. What matters is what it is now.

Aunt Jemima, Uncle Ben, the Cream of Wheat guy all have an origin and the origin is this.

[quote]name changes were very common then among many Northern Europeans as well. Germans, Swedes, Norwegians etc. often Anglicized their names or took and English name in order to better assimilate.

No shit Sherlock. I happen to be a descendant of one of them and if I told you my last name you would laugh. Pressuring someone to change their given name is still a form of racism regardless of how many people feel obligated to do it just to not be isolated. Immigrants today from those same country don't do that and nothing has stopped them from assimilating.

[quote]Pressuring someone to change their given name is still a form of racism regardless of how many people feel obligated to do it just to not be isolated.

Many people did it voluntarily. They wanted to be Americans, and wanted to leave their birth countries behind. Many of them never returned to their birth countries, and wanted nothing to do with them. This is a foreign concept today but that's just how things were.

[quote]Immigrants today from those same country don't do that and nothing has stopped them from assimilating.

It's a totally different world today.

The black Ant Jemima spokes woman did it voluntarily too. Stop trying to justify racism that Italian Americans also faced.

[quote]Many of them never returned to their birth countries, and wanted nothing to do with them.

Also your simplistic understanding of Italian history is wrong. They left because of poverty and America looked like it offered more opportunities at the time. I don't know a single Italian born immigrant that doesn't have fond memories of Italy or remain extremely loyal to their motherland. Even generations later.

[quote]Also your simplistic understanding of Italian history is wrong. They left because of poverty and America looked like it offered more opportunities at the time. I don't know a single Italian born immigrant that doesn't have fond memories of Italy or remain extremely loyal to their motherland. Even generations later.

I actually *am* Italian-American, dipshit, and that's not what I said. I said they wanted nothing to do with their home countries, i.e. they wanted to be Americans and stay in America. They were glad to leave all the political conflict, social conflict etc. behind. In the first half of the 20th Century, the US was practically Utopia compared to the turmoil and strife of many European countries. European immigrants sailed to America and never looked back.

Even the jingle was risque - Nothing could finer than the taste of Aunt Jemima in the mooooorning.

I am part Italian as well, check your facts, a large percentage of Italians did in fact move back.

Of course many immigrants moved back. And many stayed.

Angela moved back. Sophia stayed.

R546 As odd as the name may sound to some, as a Jew, it has never bothered me a bit. Funnily enough, after my Dad was struck with Alzheimers, he began to "wander" out the house...my mum once said, "I wonder what the neighbours think...here comes the wandering Jew again?" We both had a good laugh.

I believe naming the plant simply is an allusion to the diaspora, and how resilient we are as a people. We've spread to all corners of the world, as this plant is want to do as well.

It's still degrading r553. Just because you found humor in something dose not excuse it worth. Some people though lamp shades out of human skin were pretty and a clever use of trash.

Any truth to the rumor that Betty Crocker was the one who called INS on Juan Valdez?

Jesus R554 , isnt that a tad of a reach ? Its just a plant .Not an indictment against the jewish race.

And it's just a bottle of syrup R556.

The idea that Mrs. Butterworth is a black woman is pretty racist if you think about it.

"Oh look, a heavyset docile woman associated with flood...... she MUST BE BLACK!"

Oh, the irony!

r558 Well, the bottle IS brown.

Not when the syrup comes out of it.

r561 When the bottles were glass, they were sort of an amber color when empty.

You just know this is a DLer....

R564 anyone with eyes could see the facial features and hair look like an old, European (possibly Scandinavian) woman, like a Mrs. Claus type.

That's not funny, R554. You owe R553 a most sincere apology.

And you owe it to the rest of us to just go away for a long, long, time.

I don't owe anyone an apology for calling out their racism just because THEY felt since it was funny, its not racist. Sometimes you have to use biting example to get through to people. The kind that get upset if you make a joke about their background because that's "off limits" but its ok for them to wright off their racism of other people because they found it humorous.

R568 Are you Jewish? If not, PLEASE do not speak for me in this conversation. I don't need to apologise as a nearly fifty-two year-old Jew for NOT finding "Wandering Jew" offensive, or pejorative. Furthermore, it's a bit off-topic, however we Jews are not a "race" per se.

I have posted some sympathetic responses to your pleas here. About the plight of African-Americans being portrayed different to how they would prefer. I deferred to that, and had assumed you were African-American yourself. (not that you can't be both black and Jewish, however I don't believe this is the case herein)

What you most certainly do owe an apology for is the lampshade allusion. Very ugly, unnecessary, and especially repugnant to me, as a Jew who lost many relatives in two camps. It wasn't germane here, and I've never heard such an equating to the naming of said plant.

You're reaching to make rubbish PC arguments is all. I can see right through you. Jews don't need you, black or otherwise telling us what we ought to deem offensive or pejorative.

And it's currently selling on eBay for $29.95, Get it while it lasts.

They have it at the grocery store for regular price. That section was fully stocked today.

How unusual that the only word hyphenated in R503's ad is the word mother, and that they capitalized it.

Replaced with Pearl Milling Company.

The companies that are rebranding (Aunt Jemima, Uncle Ben's, Mrs. Butterworth) are doing so by erasing black people from their logos and packaging. Seems a step back in a way.

What a boring, forgettable name. It has no snap to it.

I wonder what will happen to sales ...

[quote]as this plant is want to do as well.

Oh, dear.

I'd love to know what potential names were rejected.

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